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The Social Media Marketing Doctor is in.

Customer Lifetime Value

Although, I have begun a brief (6 years) break from the world of social media marketing to pursue my PhD in marketing, it seems as though I cannot escape. Here is the infographic I just created for the concept of Customer Lifetime Value (CLV) that my mentor, Dr. V. Kumar, proliferates. Enjoy!

CLV

The PDF version – CLV

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